What is the cost of digital menu boards offer a variety of benefits to restaurants and food-related businesses. They improve the customer experience, increase sales and operational efficiency. However, the initial investment can be expensive. Understanding the factors that impact digital signage prices is crucial for effective budget planning.

The type of display technology is one of the major components that influence the cost of a digital menu board. LED screens are more expensive than LCD, but they deliver superior image quality and have longer lifespans. They are also more energy-efficient.

Understanding the Cost of Digital Menu Boards

Choosing the right menu board software is another important factor that affects digital signage pricing. Most providers use a subscription model with monthly fees that include support and maintenance. Others charge an annual fee that includes updates and features. Some provide a free trial, so you can check out their software before making a decision.

Another significant factor that influences the cost of digital menu boards is installation costs. Depending on the complexity of your setup, you may need to install an external hardware media player or opt for an integrated solution that includes screen and software. An external hardware solution typically costs between $79 and $1,000, while commercial displays come with embedded software and a built-in media player that can reduce overall cost.

In addition to the initial investment, the cost of creating content for digital menu boards can be high. Hiring a graphic designer to create eye-catching designs can cost up to $120 per hour. Alternatively, you can make your own content using an affordable design tool. Look CMS provides dozens of professionally designed QSR templates that you can customize with your own menu items, branding and text.